The traditional formats are display banners in different sizes. They are the most widely used in the digital advertising market because they are highly effective; they increase the creative’s visibility in multiple platforms.
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SPECIFICATIONS
DIMENSIONS • 970 x 80 / 970 x 60 / 728 x 90 px
MAXIMUM FILE SIZE AND REQUEST • Image: 150KB • HTML 5 / Ad server tag: 120KB • Requests allowed: 8 maximum, 1 recommended * el límite de peso se toma sobre la pieza descomprimida.
FILE TYPES • HTML 5 • GIF, JPG, PNG image • Ad server tag — Full tags from other ad servers are supported.